WHAT WE DO
Apart from providing the usual web design, development and hosting, we have
supported capabilities in custom web applications, online marketing
campaigns, Content Management Systems (CMS) and Search Engine
Optimisation (SEO) services, our web designs are built with PHP, CSS,
Javascript, Actionscript or AJAX programming, depending on your
requirements. We adhere to operational checklists in each phase of the project
development from content development and programming to backend
support.
We have compiled a checklist below, to help you evaluate the strengths
and weaknesses of your website, so that you may consider if it is high time you
should rebuild your online presence. As a creative web development company,
it is our job to get you noticed and growing.
Qualities of a good designed website:
1.
DOMAIN NAME
Choose a good “.com.” domain for your business will stand you in good stead
for competitive advantage. We have the expertise, with the aid of
our proprietary tool, to help you get creative if your business name is taken, or
to create a brand defined name your business or products. With a unique
brand-centric naming, you will have greater chance in securing a good domain.
2.
HOSTING
With a good web and email hosting, will mitigate frustrations of slow
downloading speed and the failure to load, which will cost you not just streams
of user traffic but also affect your ranking in search engines, since many
search engine algorithms detect webpage loading speed. With our in-house IT
development team, we can support your hosting needs.
3.
APPEARANCE
A site must be aesthetically appealing, polished and professional. It is a visual
medium, not only reflect your company, your products and your services, it is
built for communicating, reading, shopping or marketing purposes, that rely
heavily on visuals to delight and convey meaning. Your website is like a 24/7
door opener wherein first impression matters. A visually attractive dressing not
only generate a positive impression, it establishes your brand, make your site
instantly recognisable, and unifies the elements within. With the overly
populated world of internet, it becomes increasingly challenging to attract and
keep users' attention. Coupled with inundated information online, the visibility
of certain important aspects are often overlooked or compromised. A
well-designed webpage with good visual dress-up reinforced with a strong
identity, has a high hit and retention rate, as well as the ability to engage
users. With a creative team on board, we can take care of all the aesthetics of
your online presence.
4.
FUNCTIONALITY
Broken or poorly constructed navigation will certainly leave your visitors with a
bad impression, frustrated and disillusioned. Every components of your
website should function well and correctly, including internal and external
hyperlinks, contact form, search engine, event registration, error-free copy,
video, security features and so on.
5.
USABILITY
Your website must fundamentally be easy to read and navigate, and concise
enough to understand. Usability is the measure of how much your site can
accomplish the objectives your site is built for your target audience. Usability
is a critical key to a successful design: ease of viewing and navigation,
well-organised content, fast-loading and downloading speed, minimal
scrolling, , consistent layout, descriptive link text, and cross-browser
compatibility.
6.
ACCESSIBILITY
A good navigation is like a good GPS to your website, just like homes are
easier to find with a good map, likewise web content will be easier to find with
good navigation. A website should basically be easy to use with clear
navigation, proper utilisation of links with callouts as virtual guides, and
easy-to-understand information displayed. Critical information, such as "Who
You Are", "What We Can Do?" and "How You Can Be Found", should be instantly
accessible.
7.
CONTENT
It is a known fact that content is king and search engines love them. Therefore,
a well-organised but clearly defined site with valuable, interesting and relevant
content, without being copy-heavy, communicates well with your audience.
Accuracy and up-to-date content paves a long way to retain and engage your
users, which in turn boasts your Search Engine Optimisation (SEO).
8.
SOCIAL MEDIA INTEGRATION
Social media
like:Facebook,YouTube, Instagram, Pinterest, Google+ and LinkedIn etc., is a
good marketing avenue to promote your online presence. Your website built
with such digital savviness integrating these platforms will boost your SEO,
improve your business' footprint on the social web, maintain your content
concurrently, keep your brand top-of-mind on your users and keep them
engaged.
9.
SEARCH ENGINE OPTIMISATION (SEO)
A well-written content tagged with important keywords with high repetition
reinforced with descriptive hyperlinks and simple clutter-free coding will be
well-loved by search engines.
10.
COMPATIBILITY
Compatibility across browsers often pose viewability challenges, and various
versions of the same browser also display differently. It can be annoying if
users are not able to view properly, and that is going to cost you possible
business leads or opportunities.
11.
MOBILE ADAPTABILITY
With the rising trend of mobile users, which contribute to increasing web
patronage, it is becomes critical for your website to adopt a responsive design
that is adaptable across any mobile devices. With such mobile adaptability,
content will be easier to navigate and access.